• Robina Benson
    Robina Benson, CEO
    Fluent in Hindi, Farsi, Punjabi
  • Robert Yadegar
    Robert Yadegar, CFO
    Fluent in Farsi, Assyrian, Turkish
The Niche Beverly showroom is the brainchild of husband and wife team Robina Benson and Robert Yadegar. Debuted in 2009, Niche has become the leader in indoor & outdoor modern luxury living, boasting cutting-edge modern collections by the industry’s most well-known designers. Niche has been featured in international publications such as InStyle Turkey, InStyle USA, Elle Décor, Elle Décor Italia, Architectural Digest, Spanish AD, LA Times, Angeleno, Interiors and Luxe Magazine. David Keeps of LA times perfectly described the essence of Niche, calling it "European style meets L.A.sunshine at Niche.”

Situated in the world famous West Hollywood Design District, Niche Beverly is a finely curated showroom helmed by international designer Robina Benson whose passion for bold, vibrant and sophisticated aesthetic has attracted some of the most prominent players in the world of art, business and entertainment. With an ever-growing portfolio, Niche’s reach in luxury residential and hospitality design extends from Beverly Hills to the Middle East. The showroom encompasses collections of home accessories, furniture, objects d'art procured from the couple's travels around the world. World-renowned designers such as Paola Lenti, Kettal, Roda, Missoni Home as well as unexpected gems such as Vittorio Bonacina and Arflex are exclusively represented at Niche.

The company’s international presence, depth of experience and the diversity in our team members makes it possible for us to meet the highest design standards at a global level. By working together creatively as a team of Interior designers, architects, graphic designers and design consultants, Niche Beverly is not only diverse in nationality and culture but also in having the ability to take over broad range of projects with confidence.

Say Hello To Our Design Team

  • Jasmin Jones
    Jasmin Jones
    Fluent in Spanish
  • Johanna Lundgren
    Johanna Lundgren
    Fluent in Swedish
  • Paula Vega
    Paula Vega
    Fluent in Spanish & Italian
  • Piruz Dedeyan
    Piruz Dedeyan
    Fluent in Armenian

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